Terms of Service
Last Updated: June 28, 2026
These Terms of Service govern your use of the Applaire website and the services we provide, including website development, local SEO, growth marketing, and AI-search optimization.
By purchasing our services or using our website, you agree to these terms and conditions.
1. Services
Applaire provides professional digital services for businesses worldwide, including custom development, SEO, growth marketing, and AI-search optimization.
2. Payment Terms
Projects may be billed as fixed-price engagements, monthly retainers, or milestone-based contracts.
- Payments must be made upfront or according to agreed milestones.
- Work begins only after payment is received.
- Late payments may pause project delivery.
- No refunds are provided once custom development work has started.
3. Client Responsibilities
Clients agree to provide all required materials, credentials, content, and approvals necessary for project completion.
- Brand assets and content materials.
- Website and platform login credentials.
- Timely approvals and feedback.
- Required business information.
Delays caused by the client may pause project timelines, including any stated 5-day delivery guarantee.
4. Intellectual Property
Upon full payment, ownership of the final website code and deliverables transfers to the client.
Applaire retains the right to display completed projects within portfolios, case studies, and marketing materials unless otherwise restricted by a signed NDA.
5. SEO and Marketing Disclaimer
While we apply professional SEO and growth marketing strategies, we cannot guarantee specific search rankings, traffic levels, lead volumes, or revenue outcomes.
Search engines, AI platforms, and advertising systems regularly modify their algorithms, which may affect results.
6. Limitation of Liability
Applaire shall not be liable for indirect, incidental, special, or consequential damages, including loss of profits, business interruption, or data loss.
Our total liability shall not exceed the amount paid for the applicable services.
7. Termination
Either party may terminate services through written notice. Outstanding balances remain immediately due upon termination.
8. Contact Information
For legal, privacy, or service-related inquiries, contact us at growth@tryapplaire.com.